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Monday, August 31, 2015

Pros & Cons of Social Media and Strategy

Do you use social media? I pondered about advantages and disadvantages of social media and how we use it in a smart way. Facebook and Twitter requires engagement that is beyond my capacity at the moment. As I'm working on new picture book projects, while being busy with the preparation of the book launch, the exhibition, watercolour workshops, competitions and so ons. It's enough and good work load, although some people ask me to join it. I'm still thinking of joining it or not, while observing social phonomena related to social media. In this very busy social media era, it's very important to hold the stance firmly and have a direction to go. Yet, we need to have flexibility that balances between catch-up time and our own identity. 
In the analysis of advantages and disadvantages of social media,

Benefits 
  • Overcome time and distance, cost effective communication 
  • Two-way communication is possible eg) one-many, many-one, many-many  
  • Little capital is needed, inexpensive = Reduce cost of art sale on market
  • Small business and emerging enterprenor can compete with big and established brand name companies
  • Direct and wide access with a third party on a global market, networking 
  • Great exposure on a national and international market
  • Attract potential clients on a global market 
  • Intense engagement with clients/site visitors/customers   
Deficits
  • Intrusion of privacy and copyrights eg) Naked self-presentation on net. Image theft. Leak of information.  
  • Risk of maliciously harmful feedbacks, stalking etc by boudless strangers.  
  • Questionable reliability and validity of information eg) Fake identity. eg) How long will information remain on net?   
  • Low awareness of responsibility of information sources 
  • Laws are behind social media issues. eg) Dilemma/conflict between freedom of speech/individual interest and censorship/public interest.   
  • Insecure, unsafe and vulnerable individuals on internet  
  • Blur line between "private" and "public" 
  • Incessantly feed information on a daily base = Excessive engagement. Pressure on information senders. 
  • Exclusion of a specific group eg) people without site membership or computer skills. 
  • Its unpredictable impact on our future lives and society  
What else?
My research has found that research essays are behind to well discuss the impact of social media and social changing. It seems that before analysing social media, our society is rapidly moving away! Or data collection is difficult = Collected data gets out of date = too fast to change. What a busy time we are living! No one knows what's the impact of social media on our society and our lives. If so, we want to use internet and social media in a wise and healthy way.

Some suggestions to be a smart user of social media
  • Need to know legal knowledge at least "Copyrights Law," and "DMCA takedown notice".  Study well and stay safe. **Each country has a different national law, but we need to know both national and international laws. 
  • Check where to get help in case of hacker, image theft etc. Prepare the worst senario or prepare rain while a sunny day. Study well and stay safe. 
  • Respect the privacy of individuals = Get a person's permission to post something related to personal information. Remember "confidentiality of information".  
  • Don't open up or touch fishy information. Access first-hand information and use it. 
  • Clarify information sources and show it ( eg. I use a "bibliography" like below). It is a social manner and "fair use" of information protects you from illegal copyrights intrusion.   
What do you think? Or if you have had any headache in your internet experieces and if you have more suggestions, let us share them (*if you can. I respect privacy). In art activities, I'd tell myself, "Have my own colour". The same is true of my internet activiteis. Being as an information sender, it's important to take the responsibility of sending information. I might be behind a busy time and rapidly changing society though, I'll enjoy my own pace so far. I'm really happy to know regular visitors and new visitors coming to this weekly blog. I appreciate YOUR visits! Thank you for sharing time and pondering about many things in my posts!
Oh, yes, I'm working on the selection of art works for the exhibitions and labeling along the plan and creating more images for the People of Parramatta like above.
Friends, Happy Painting! Let us be smart social media users! 



BIBLIOGRAPHY

Edosomwan S, Kouame D, Prakasan K, Seymour, T and Watson J (2011) "The History of Social Media and its Impact on Business", The Journal of Applied Management and Entrepreneurship, 2011, Vol. 16, No.3 http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.458.6848&rep=rep1&type=pdf

Murthy D (2010)  "Towards a Sociological Understanding of Social Media: Theorizing Twitter" http://www.darkmatter101.org/wiki/lib/plugins/fckg/fckeditor/userfiles/file/lib/scripts/jquery/jquery-ui-theme/images/towards_a_sociological_understanding_of_social_media-_theorizing_twitter.pdf



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4 comments:

  1. I am on facebook for some time now, but I am always aware of the cons that you mentioned. It is also time consuming, and a little addictive, if you are not careful. I am not sure it has any added value for me. Good luck with your new picture book project!

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    1. Thank you, Judy, for your comment. Social media is time consuming and the access of unknown third parties that could be a massive number. I hope we, adults and children will look up a beautiful blue sky, not tiny mobles or laps. Yes, I will enjoy creating new picture books. You, too, please enjoy drawing and watercolour painting. Best wishes, Sadami

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  2. Everyone who wants me to join Facebook then tells me, "It's addictive." Um, I don't need another addiction, I already have chocolate and sweets and t.v. and....ha ha So I have refused to join even though I may be missing out and that is such a big thing now that we even have Fear of Missing Out (FMO) as an acronym people recognize!! Between Facebook, Twitter, Snapchat, and all the other smaller social media apps, it seems one could be online 8 hours of the day and then when would one paint or draw?? My blog keeps me online enough and I have cut back on that quite a bit so don't feel too much pressure anymore from it. I know you are a busy person, Sadami, and will make the right choice after careful thought.

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    1. Oh, Rhonda, thank you! Yes, like u said, how many hours do we have for ourselves. Being online too many hours makes our lives poor. Hahaha, I love your addicted stuff. You also have reading books, don't you? You're a very rich lady in time use, I believe. Yes, I'm getting very busy. You, too, enjoy drawing and painting.
      Kind regards, Sadami

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